Three Seconds to Trust: What E-Commerce Really Has to Prove to Gen Z

Gen Z Doesn’t Browse Stores Anymore — They Judge Them in Three Seconds Gen Z doesn’t wander into a store to “see what’s there.” They scroll, screenshot, compare, and check reviews before they ever add something to a cart — and if a website feels slow, cluttered, or even slightly untrustworthy, they’re gone before the […]